The trend is clear, the mobile phone market has grown exponentially in the last 10 years, with Android and iOS the main protagonists in history.
Over the last few years, many have seen growth in characteristics begin to decline. Manufacturers feel increasingly pressured to outdo their rivals in a continuous race for being the best. A race so long that even is making us lose the north.
Innovation: The Trending Topic of Presentations
Those who follow the technological current you will have noticed. The year is often full of releases that have their cycle. First come the rumors, leaks, more rumors and finally comes the date of submission.
In the presentation, we see how a high position of the company tells us the wonderful thing that is his new mobile. Sometimes engineers go through explaining their goodness, and other famous people who count how pleased they are.
A stage is a place where anything goes. Either compare yourself to rivals directly or exaggerate your own goodness. On a personal level, there is a word that causes all kinds of sensations. It’s called innovation.
Hey, we’re just freaking out a little.
Great managers boast that their new mobile innovates, and in most cases is true. In the simplest sense of the word, they lack reason, since to innovate is to do something new (and something as simple as changing the location of the speaker is to innovate).
All this creates a conflict, and is that the companies themselves are giving their context that innovation is that something is going to change your life. And then the users get angry because that innovation knows little. And the rumors of a new mobile, great.
Big screens and their commitments are not always so good
Last year was the virtual reality, and this is the year of the screens “without marks”. At the end; for one cause or another; every year ends up getting something to the market that makes all of the above obsolete.
Well, this is really good news. It means that we are evolving towards something better. The problem is that although the limits are to overcome them, it is not something that should be forced.
On the screens, without frames, I have a personal problem. It is something that since the time of Galaxy S2 was rumored with very crazy renders. The truth is that he wanted the time to come when the mobiles were all screen. Six years later, and with a higher point of view, I do not quite agree on whether it’s worth it.
Although Sharp has been using this kind of technology for years, it was the Xiaomi Mi Mix that kicked off with an impressive mobile. In the pictures it looks lovely, but when the months pass you realize that this mobile arrived with many commitments. The sample of it we see it in the Mi Mix 2, with the smaller screen and more landmarks.
Another mobile that looks like it will pay a lot the price of “innovation” is the iPhone X. Although according to several analysts Apple facial recognition is a couple of years above Android, to dispense with the fingerprint reader and its speed (especially on Huawei and OnePlus mobiles) is something that day to day weighs. Google already showed in a study that we lost a lot of time unlocking the mobile, and that the fingerprint reader would solve it.
Now it’s the turn of the folding screens
And after the boom of the screens without frames, the folding screens arrive. It seemed that Samsung would be the first with the supposed Galaxy X that in theory, we would know this year, of which to this day we know nothing. The new rumors suggest that it would arrive for the next year.
ZTE has advanced to all with a concept that failed in the hands of Sony with the Xperia Tablet P, but nevertheless, Nintendo has been running great since 2004 with the Nintendo DS (and its successors). We are talking about the ZTE Axon M, a mobile that has caught the attention, but we do not see if it will really triumph, or it will go to the drawer of revolutionary mobiles that were left in nothing.
Huawei is also working on a folding mobile phone.
It is no longer just a matter of Samsung and ZTE, but Huawei has decided to enter the controversy. In a CNET interview, Huawei’s own CEO has stated that they are not only working on a folding mobile but already have functional prototypes.
If the issue of reducing the frames to absurd levels already makes us a bit tired, the proposal of folding mobiles is already per se dangerous and plagued with compromises.
Unless they have invented a screen that uncoils what papyrus, the chances are that the folding mobiles end up having commitments that the users are not ready to assume, like a greater weight, worse battery, or a price that we are not ready to assume. In the end, it is not always a good idea to change everything.
In the end, coherence always knocks on the door
Are we then in a race towards the abyss where every new thing that ends up is absurd and meaningless? Nor do we believe it to be so, for the experience of us or in the end always ends up calling for coherence.
If we had to look for an example I think that the most appropriate would be when the manufacturers made a commitment to make the mobile phones ever thinner. The claim of the “finest mobile phone in the world” was recurring, reaching levels that today they are trying to achieve.
Accessories, one of the new fronts.
And the reason was that getting too far tried common sense, eliminating connections such as the 3.5mm jack (which at that time we were not so accustomed) or batteries too small that ruined the whole experience of use.
It is time to assimilate that smartphones, like other breakthrough technologies in their time, have already reached maturity. This means that the improvements will be more and more discreet. The manufacturers know this, and that is why the innovations go elsewhere.